On-Line Marketing Manager Greater Manchester
|Salary:||Up to £50,000|
Our Client: A financial solutions company
Specification: Our client is actively looking to bring in house all of its on-line marketing activity. To facilitate this transition they require an On-Line Marketing Manager who will over-see and implement a continual progressive strategy to help make the company one of the leading debt solution providers in the UK.
As the On Line Marketing Manager, you will be responsible for:
•Developing and implementing the company's on-line marketing strategy
•On-Line branding activity.
•Driving traffic to their websites via a multi-faceted approach including SEO, social media, PR, on-line articles brand awareness and pay-per-click (PPC)
•Using analytical tools to monitor and report on site traffic and other activity
•Track performance of channels and provide weekly updates
•Produce post-campaign analysis to determine the success against forecast and other criteria
•Using the appropriate channels to boost growth of products and services
•Identifying new media opportunities, briefing marketing agencies on campaign objectives and managing both team and agency resources.
•Ensuring all marketing campaigns are integrated into the appropriate digital channels including web, mobile and social media.
•Implement consumer research projects that support new business development, eg Customer Service online Surveys.
To be considered for this position you must have:
•On-line marketing experience, including SEO, PPC and e-mail marketing
•Experience of social media marketing
•A proven track record of co-ordinating PPC campaigns
•Experience of handling marketing budgets.
•Affiliate marketing experience
Preferable but not essential:
•An understanding of XHTML, HTML and CSS
•Experience of the debt management industry A pro-active attitude with the ability to deliver campaigns successfully and autonomously. This is an exceptional opportunity to join a young, dynamic company where you will have the opportunity to make a real impact.
We welcome all applications irrespective of age, gender or religious persuasion.
|Phone:||0844 800 9390|